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COMPARISON · IRONSCALE vs. KEAP

The Keap alternative. Forged for 2026.

Keap (formerly Infusionsoft) now starts at $299 a month — for 1,500 contacts and 2 users. Ironscale is the Keap alternative for operators who'd rather pay a flat $99/mo and have an AI voice agent answering their phone on day one. Here's the honest side-by-side.

TL;DR

Keap charges $299/mo for 1,500 contacts and 2 users. Ironscale starts at $99/mo, flat — with AI answering your phone on day one.

Keap is powerful and well-known. It's also expensive at the gate — its single plan meters your contacts and seats, and it has a reputation for being heavy and slow to set up. Most users hire a "Certified Partner" to configure it for them.

Ironscale gets you the same end result (CRM, automated follow-up, pipelines, appointment booking) without the configuration tax — see how the system works — and adds a 24/7 AI voice agent that answers your phone and books appointments while you sleep.

Keap CRM vs Ironscale: side by side

FEATURE
IRONSCALE
Keap
Starting price
$99 / mo flat
$299 / mo (single plan)
Contact limits
No contact caps
1,500 contacts, then pay more
User seats
No per-seat fees
2 users, ~$39/mo per extra seat
Setup time
Hours
Weeks (or hire a Certified Partner)
Onboarding fee
$0
$499+ mandatory onboarding
AI voice agent (24/7 call answering)
Included
Not available
Pre-built SMS + email follow-up sequences
Yes — out of the box
Build per campaign
Appointment booking
Included
Included
E-commerce / invoicing
Lightweight
Mature feature set
Multi-step automation builder
Visual, modern
Powerful but dated UI
Mobile UX
Modern
Improving but legacy roots
Trial
14-day free
14-day free
Cancel anytime
Yes
Yes

Which one is right for you?

Pick Ironscale if...

You want a modern sales engine — and your phone answered 24/7.

  • You want a CRM that's ready in hours, not after a 4-week onboarding
  • You want an AI voice agent that answers calls and books appointments after hours
  • You'd rather pay $99–$350/mo all-in than $299/mo + $499 setup + per-seat fees
  • You want a clean, modern UI you don't need a consultant to navigate
  • You're building a service business, not running e-commerce checkouts
Pick Keap if...

You're running heavy e-commerce + complex sales pipelines.

  • You sell digital products with invoicing, payment plans, and tax handling
  • You already know Infusionsoft / Keap and have working automations you don't want to rebuild
  • You have a team that can configure complex multi-step campaign sequences
  • You're willing to invest in a Certified Partner for setup
  • Your revenue runs through order forms, upsells, and digital checkout flows

Common questions about switching from Keap

Is Ironscale really cheaper once you add it all up?

Yes — and the gap is wider than the sticker prices suggest. Keap pricing starts at $299/mo, and that covers only 1,500 contacts and 2 users. Extra seats run about $39 each, contact overages cost more as your list grows, and the real first-year bill usually includes a $499+ onboarding fee plus a Certified Partner ($1K–$5K) to configure it. Ironscale is one flat price from $99/mo with no setup fee, no per-contact billing, and no partner required.

Can I migrate from Keap to Ironscale?

Yes. Contacts, tags, pipelines, and email templates can all move over. Book a demo and we'll walk through your Keap setup and what makes sense to migrate vs. start clean.

What about Keap's e-commerce features?

If invoicing, order forms, and subscriptions are core to how you make money, Keap is more mature there. Ironscale handles invoicing and payments but it's not built for high-volume info-product checkouts. Pick the tool that fits how your revenue actually comes in.

Why does AI voice matter?

The biggest leak in most service businesses isn't a bad CRM — it's missed calls. A lead calls at 7pm, no one picks up, they call the next business. Our AI voice agent answers every call, qualifies the lead, and books the appointment, 24/7. If a call does slip through, missed call text back fires a text within seconds — because the 90-second follow-up window is where deals are won. Keap has neither.

Is Ironscale a good Keap alternative for small business?

Yes — that's the exact gap it was built for. Keap's $299/mo entry point prices out a lot of smaller teams before they send a single text. Ironscale starts at $99/mo with the CRM, two-way texting, email automation, pipelines, and the 24/7 AI voice agent included — so a two-person operation gets the same firepower as a twenty-person one, without contact caps or per-seat fees.

Is Keap the same thing as Infusionsoft?

Yes. Infusionsoft rebranded as Keap in 2019 — it's the same product line under a new name. If you're searching for an Infusionsoft alternative, everything on this page applies: same pricing model, same setup curve, same side-by-side comparison.

A note on integrity

Keap has been around for 20+ years and has helped a lot of businesses scale. It's not a bad product — it's just from a different era. If you already love your Keap setup, don't switch. If you're starting fresh in 2026, we built Ironscale for the way modern operators actually run.

See it run your business in 15 minutes.

Free 14-day trial. No setup fee. Cancel anytime.